Supply Chain Management Blog

A Very Omni-Channel Holiday Season

By most accounts, it was another successful holiday season for both physical and online retailers, as consumers spent 16 percent more on holiday purchases in 2016. While overall spending continued to rise, there was an interesting statistic showing up in the post-holiday season analysis that retailers of all sorts should pay attention to: “almost 70 percent of total holiday related expenditures occurred in stores with both a physical and an online presence.”

Brno Round Table – Supporting Our Local Economies on a Global Scale

For over ten years, ModusLink’s Solution Center in Brno, Czech Republic has been providing customers with a wide range of critical supply chain capabilities in the consumer packaged goods, medical device and technology industries – even providing the facility with some major upgrades and reservations as it reached its ten year anniversary in April 2015.

The Three Keys of Packaging

Packaging plays an important role in how consumers view products and brands. As you can imagine, a lot of resources go into making sure the package properly conveys the brand messaging. Time, effort, market research and testing are needed to correctly identify the right materials and color schemes to make today’s packaging an extension of the overall consumer experience.

Globalization and Finances – Managing Your Expansion Plan

Whether your business is based in the Americas, Asia or the most remote location somewhere in Europe, global expansion is usually a sign of your business doing well. Your customer base has grown and your product is in high demand in areas you have not been able to reach yet.

5 Global E-Commerce Trends to Watch in 2017

In 2016, we talked about the many changes occurring within global e-Commerce, from the power of connected devices, to the surge in global markets like Mexico, and the undeniable rise of e-Commerce as the primary mode of purchase. It is clear e-Commerce was thought to be the future of the industry, but the future is now here.

Singles Day, Black Friday and the Holiday Season Post-Mortem

Congratulations! If you are reading this, it means you survived the most active holiday shopping season in modern history.

B2B & B2C E-Commerce: Merely the Same?

Business to Business (B2B) e-commerce usability demands are shifting more and more towards those commonly found in Business to Consumer (B2C) situations. Although business portals that offer the possibility to directly place orders in a supplier’s ERP system have been around for a while, this basic functionality simply doesn’t fulfill a user’s demands. To be on par with what end users expect experience-wise, the rich B2C functionalities we see used these days should be leveraged in B2B engagements.

Contact Center Conundrum: The Ins and Outs of Outsourcing

The contact center is a critical component to every business. After all, it is as close to a face-to-face interaction a customer will have with a company outside of an in-store purchase, and any poor experience could have your customer walking away for good. Despite the importance placed on the contact center, managers are constantly pressured to cut costs in this area.

How Well Do You Know a Foreign Market?

How well do you know China? Or any other geographic market that’s outside of your own country? Chances are the answer for a majority of companies will be “not that well.” Despite that, we’ve seen many companies still hold to the belief that all they need to do to be successful in China is to translate their materials and website and make sure there’s a proper currency exchange set up.

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