Valentine’s Day, beyond being an occasion to indulge, adore and sugar load, presents the perfect opportunity to reflect on relationships. Brands have countless relationships to manage, within their business and even across their channels, though when it comes to keeping things up and running, it may be most important to review the relationship to they have with their supply chain partners.
Another Black Friday and Cyber Monday have come and gone, leaving consumers’ wallets a little lighter and their holiday shopping lists a little shorter.
As consumer experience evolves technologically and globally, Black Friday — the king of consumer holidays — has grown along with it.
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